Trying to overturn the image of ready meals
- Jo Devenish - Gourmade
The UK heatwave seems to have finally tailed off slightly, and it’s all quite apt because we’ve got a product that’s cooler than a cucumber on The FoodTalk Show this week.
As sun kissed skin starts to peel across the land, we’re putting the BBQ back in the shed for now and we’re heading to the freezer because we have the fantastic Gourmade in the studio and co-founder Jo Devenish has bought Sue & Ollie a feast.
One staggering stat that we learned on this podcast is that over 50% of ready meals made in Europe are consumed in the UK – forget the rubbish supermarket editions though, it’s only quality ingredients from Gourmade and their brilliant dinners and desserts.
After all, with such an enthralling World Cup, who wants to be slaving over a hot stove?
****Once you have listened to this podcast, make sure you head over to Gourmade.com – where the first 50 listeners will receive 40% off their first order by using the promo code: FOODTALK – thanks so much to Jo for the generosity!***
